Wednesday, May 22, 2013

Craft Show Checklist


Craft show supplies:

This is my own personal checklist for craft shows.  I sell crocheted hats, scarves, booties, and slippers and I only do indoor shows (in the fall), so your needs may be different.  (This post will be revised as I add photos and more tips, so be sure to bookmark it!  The photos I'm adding now are from my first shows, before I streamlined my displays to be less cluttered.)

Click here for a PDF version of this checklist.




My very first craft show.  My table was a hot mess!  I was supposed to have two tables but had to condense everything onto one table.  It poured rain for the first half of the day and I didn't have a tent...luckily my neighbors let me squeeze under their tent!  This was the one and only outdoor show I ever attended!



It may have been cluttered, but I was proud of my first hats!  



This cute little girl loved her new hat and wore it the rest of the day...even though it was over 80 degrees!  



Another happy customer from my first show.  



Personal convenience:

nail clipper
chapstick
gum or breath mints
kleenex
band-aids
antacids
pain reliever
cell phone
snacks and drinks in case you can't leave your table.
cell phone wall charger




Second craft show, slightly better.  Everything is still very cluttered but at least my table had some height for the display.



Items needed for sales:

pens
fanny pack or apron for money (then you don’t have to worry about a cash box.)
change ($30 - ones, $40 - fives, $40 - tens) 
calculator
extra price tag labels 
business cards
business card holders 
square app or paypal app on smartphone to accept credit cards
receipt pad (I record all of my sales with a description, size, color, & price.)
money receipt pad (if you want to take orders at the show, make them pay in full first!)

bags for customers (I use nice brown paper bags with handles, they are a little expensive but I want to come across as more of a "boutique" and they coordinate well with my business cards.  They cost me about 25 cents per bag, see links below.  I also bring a few brown lunch bags, they work perfect for small items like flowers and coordinate with my other bags.)






Fourth craft show.  Still cluttered, but this show was a huge success, I had a ton of sales!



Add-ons for sales:

extra buttons (give customer the option to add a flower to any hat.)
fabric flowers on clips (have extras on hand to add to any hat.)


Customer convenience:

hand mirror for customers to see what they look like in the hats.
master price list to refer to if something doesn't have a price. http://www.crochetbyjennifer.com/cbjpricelist.pdf
Digital photo frame to display photos of the items being worn/used.
Candy or balloons for the kids, this will draw people to your booth!


Display items:

table(s) - if not provided.
chair(s) - if not provided.
tablecloths - if not provided.
banner or signs for your business
wire cube display
jewelry holder for crochet headbands.
basket for flowers
mannequin heads to display hats.
newborn size doll for displaying newborn hats and booties (people LOVE my reborn doll).
"over the door" hooks (if you are using the wire cubes) I hang bags from them on the back of my cubes, and hats in the front.  You can get single ones and multiple hook ones from walmart or other stores.




My display from the back side, where my bags are hanging very conveniently.


sheets to cover your display if you set up your table the night before.
cart/dolly for bringing your bins in from the car.
camera - to record what your display looked like so you can make changes next time, or repeat it.  Also, when customers purchase a hat, ask if you can take a photo, I’ve gotten several cute pictures of hats on babies, kids, AND adults this way.




You might find customers that are thrilled to model for you!  



Handy items - never know if you’ll need these:

lint roller
scissors
tape
hole punch
paper clips
binder clips
white-out
measuring tape
needle/thread
paper towels
wet wipes (come in handy for cleaning off a dirty table before you set up.)
paper and marker to make impromptu signs.
small crochet hook to work in ends if you discover you missed something.
plastic bags for garbage.




Slight improvement at this show, but still a long ways to go before I'm happy with my display.  Here you can see the jewelry stand that I use for my headbands, it spins and works great for this purpose.  



Tips I've learned:

Add height to your display for visual interest.  (risers, wire cubes, etc.)

Don't put too much on the table, have extra stock under the tables.  You can always pull it out if the customer asks.

Set up your display at home a week or so before the show so you can tweak it, take photos, see what you might be missing, etc.

Rearrange your display often as you figure out what is popular.  I adjust my display all day long.

If you're alone, try to have a friend or family member visit you at the show so you have someone to watch your booth while you run to the restroom, or get something to eat.  Your neighbors will usually help too, but if they get a customer, they may not be able to watch both booths.

Announce your craft show on facebook, your blog, twitter, whatever social sites you use!  


Click here for a PDF version of this checklist.



8 comments:

  1. I loved this post! I had a table at my first craft sale 2 falls ago (missed this past fall as I was too busy with customs). I too am a crocheter. I will be checking in for more tips :)

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    1. Thank you Kady! I will add lots more tips soon, along with better pictures. I've found some neat things for displays and will share those soon. ;)

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  2. This is great what a great table you had hope you did well at the show thanks for sharing this

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  3. Very nice! I see the adult foam heads on ebay , but i have yet to find the baby/child ones..may i ask where you found yours?
    great display~ :)

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    1. Thank you! Unfortunately the place that used to sell them doesn't seem to have them anymore but I did a search and found the same heads on Etsy, but more expensive. I will definitely post a link if I can find them for a reasonable price again. I'm going to do another blog soon with some more craft show info. ;)

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